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wistia-player[media-id='wvc78pqjcu']:not(:defined) { background: center / contain no-repeat url('https://fast.wistia.com/embed/medias/wvc78pqjcu/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }   The video is a detailed discussion tailored to horse business owners on how to leverage free marketing strategies and tools. Hosted by industry professionals Tina Derby and Chris Allen, the session highlights...

19 January, 2025

The equestrian world is changing, with more and more farms and horse-related businesses leveraging all kinds of technology to help with marketing. Whether you're running a horse training center, a riding academy, or selling premium equestrian products, effective marketing is the key to unlocking untapped...

09 January, 2025

Horseback riding isn’t just an activity; it’s a way to connect with nature, rediscover freedom, and experience the pure joy of adventure. By implementing innovative and trending marketing strategies, you can elevate your equestrian business to new heights. It’s time to captivate your audience, expand...

08 January, 2025

In today’s fast-paced and competitive horse industry, standing out is more important than ever. If you’re not grabbing attention, you’re getting left behind. Whether you're offering game-changing equine massage, lessons for all the new riders in your area, or expert-level training, making sure your services...

07 January, 2025

If you’re ready to take your horse farm to the next level, attracting high-end, affluent clients is the way to go.  These individuals crave luxury, prestige, and effortless convenience—and when your farm aligns with these desires, you’ll be positioned as a must-visit destination in the...

01 January, 2025

https://youtu.be/swfBfRmdpK8Sip & Ride events are a profitable marketing strategy for horse farms. These events combine wine tasting (or other beverages) with short introductory riding lessons, attracting both experienced and novice riders, plus those simply interested in a social gathering.To make Sip & Rides successful, you...

10 December, 2024

https://youtu.be/OMZeRzj1ioE In this video, we explore the basics of High-Net-Worth Individuals (HNWIs), Very-High-Net-Worth Individuals (VHNWIs), and Ultra-High-Net-Worth Individuals (UHNWIs). Learn strategies to find and connect with them, and discover how to sell horse-related products like riding lessons, summer camps, horse leases, and even horses to this exclusive...

10 December, 2024

https://youtu.be/c90Hr88y55YDiscover how to attract wealthy new clients to your horse farm with Facebook and Instagram ads! In this video, we provide a high-level overview of targeting affluent individuals using criteria like zip code, job title, and job level. Learn how to create a Lookalike Audience...

10 December, 2024

https://youtu.be/NuY-kY-17BALearn to determine the number of wealthy people in a specific area (such as the radius around a city or town).This kind of information can be very helpful when formulating marketing strategies for horse farms that sell riding lessons, camps, horses, and more.SummaryIn this tutorial,...

10 December, 2024

By Tina DerbyArtificial General Intelligence (AGI) is not just the stuff of science fiction anymore — it’s coming, and it’s coming fast. Mo Gawdat, former Chief Business Officer at Google X, predicts that AGI could arrive by 2027 and be a billion times smarter than...

10 December, 2024